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Here’s how we deliver value

Intelligent THINKING

We have the experience and expertise to deliver for you, whether your brand is pre-launch, post-launch, established or mature.

Applied CREATIVITY

We have a proven track record of forging productive, strategic and enduring relationships with key stakeholders.

Quality PRODUCTION

We work with you to attract and retain customers by consistently creating relevant content with the intention of driving profitable customer action.

Connected to the RIGHT PEOPLE

We use our established relationships with key influencers in the analyst community to enhance our clients’ positioning.

Raising Awareness

We are masters of media strategy, our hybrid approach mixes the best of traditional relationship-based media relations, with innovative approaches to social media campaigns.

Building Business Credibility

Our insight and sector knowledge enables us to offer timely expert counsel for our clients. Our expertise covers branding, issues and crisis, message development.

Thought Leadership

Our thought leader service is great for businesses that already have a strong media relations programme in place but want to really stand out from the crowd, gaining exposure above and beyond their established trade press.

Enhancing Sales

Think PR can’t influence sales? Well think again. GK’s Enhancing your sales service area has a number of commercially creative techniques and approaches that we regularly deploy for our clients.

Public RelationsSocial Media & Digital PR

We’re living in a world where the patterns of communication are changing faster than they have ever done in history. Today’s bright new Smartphone app is tomorrow’s junk software.
More than ever, organisations need to understand how their image and their reputation can be both enhanced and damaged by social media. Every day, there are tabloid stories of a hapless public figure brought low by social media, and for every one of those stories, there are countless organisations failing to take advantage of the opportunities presented by that same social media.
Facebook, Instagram, Twitter, LinkedIn, Blogging…sometimes, the breadth of social media can appear daunting. But by taking the same organised approach to managing this sphere on behalf of our clients as we do to protecting and enhancing their reputation in the traditional media, we deliver consistent and measurable results week in, week out. Successful organisations are successful in the way they engage with social media.

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Content CreationBlogging

Content is the king for online reputation and external perception.
Our copywriting services reflect your brand values and tone of voice, and then deliver those values to your target audiences in the most effective and authoritative way.
We are able to deliver targeted written material in all situations, from short and impactful copylines all the way through to extensive reports and procedure manuals. As part of our copywriting services, we take particular care in drafting copy for our clients’ websites and social media platforms, and ensure that our drafting works in the context of our SEO strategies.

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Stand out services for travel and tourism brands.